What is meant by motivational design? What are some of the motivational
concepts and theories that have a motivational design component?
is the ARCS Model?
What are the steps and key issues in the ARCS design process?
To what kinds of problems can you apply it?
ARCS model of motivational design consists of a set of categories of
motivational concepts and strategies that are derived from a synthesis
of the research on human motivation combined with a review of successful
motivational practices. This portion of arcsmodel.com contains an overview
of the general concept of motivational design and an explanation of
what the ARCS model is. It also contains a summary of the four ARCS
categories of motivation (attention, relevance, confidence, and satisfaction),
each of which has several subcategories of concepts and strategies.
These categories comprise one of the two major components of the ARCS
model. The other component is the systematic motivational design process
which is described in the remaining subfile on this page.
2006 John M. Keller, All rights reserved.
John Keller email@example.com